Wibowo, yoga Adi (2021) Pengaruh Kualitas Pelayanan, Word Of Mouth (WOM), Dan Fasilitas Terhadap Keputusan Berkunjung Wisata (Studi pada Pengunjung Objek Wisata Dream Land Water Park Ajibarang). S1 thesis, UNIVERSITAS MUHAMMADIYAH PURWOKERTO.

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Abstract

This study aims to analyze and explain the effect of Service Quality, Word Of Mouth
(WOM) and Facility on Visiting Decisions at Dreamland Waterpark Ajibarang. This
research uses quantitative methods. Also, it use purposive sampling techniques. To
conduct the study, a total of 100 questionnaires is distributed to the people who ever
visited Dreamland Waterpark Ajibarang. For the data analysis·, this research applies
the multiple linear regression test and the t-test. Finally, the analysis shows that the
variable Service Quality, Word Of Mouth (WOM) and Facility surely have a positive
and significant effect on Visiting D at Dreamland Waterpark Ajibarang

Dosen Pembimbing: HIDAYAH, ARINI | nidn0618047703
Item Type: Thesis (S1)
Uncontrolled Keywords: Service Quality, Word Of Mouth (WOM) and Facility, Visiting Decisions
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Depositing User: Iin Hayuningtyas
Date Deposited: 15 May 2023 04:09
Last Modified: 22 Jul 2025 03:34
URI: http://repository.ump.ac.id/id/eprint/15603

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