This study aims to examine the effect of Service Quality, Ease of Use, Promotion, and Brand Image on Consumer Satisfaction of Gojek Users. This study is a quantitative study. The population of this study is the general public in Purwokerto. The sampling method used is Purposive Sampling with the criteria of the Community in Purwokerto who have used Gojek 2 times and are at least 15 years old. The data analysis method uses SPSS. The results of Service Quality have a positive and insignificant effect on Consumer Satisfaction, Ease of Use has a positive and significant effect on Consumer Satisfaction, Promotion has a negative effect on Consumer Satisfaction, Brand Image has a positive and significant effect on Consumer Satisfaction. It can be concluded that Service Quality has a positive and insignificant effect on Consumer Satisfaction, Ease of Use has a positive and significant effect on Consumer Satisfaction, Promotion has a negative effect on Consumer Satisfaction, Brand Image has a positive and significant effect on Consumer Satisfaction.