This research aims to analyze the effect of service quality, word of mouth and
facilities on visiting decisions for visitors Purbasari Pancuran Mas Purbalingga.
In this research, the questionnaire was used as a data collection tool. The method
uses purposive sampling to select 100 samples with several predetermined
criteria. The research method used in this research is multiple regression
analysis. The results showed that the quality of service, word of mouth and
facilities simultaneously had a significant effect on visiting decisions. The results
of the partial analysis test show that service quality has a significant positive
effect on visiting decisions, word of mouth has a significant positive effect on
visiting decisions, and facilities have no effect on visiting decisions.