ROSITA, ROSITA (2019) PENGARUH FASILITAS, SERVICESCAPE DAN LOKASI TERHADAP KEPUASAN KONSUMEN (Pada Konsumen Waroenk Ora Umum Purwokerto). Bachelor thesis, UNIVERSITAS MUHAMMADIYAH PURWOKERTO.
ROSITA COVER.pdf
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ROSITA BAB I.pdf
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ROSITA DAFTAR PUSTAKA.pdf
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Abstract
This study aims to determine the effect of Facilities, Servicescape and Locations on Consumer Satisfaction as a determinant of the existence of Consumer Satisfaction (On Waroenk Ora Umum Purwokerto). The questionnaire was used as a data collection tool in study. This study has a number of 100 respondents with a consumer population of Waroenk Ora Umum Purwokerto. The sample uses a purposive sampling technique with several criteria required. The result showed that simultaneously had a significant effect on consumer satisfaction Waroenk Ora Umum Purwokerto. While partially facilities, servicescape, and locations have a positive and significant effect on consumer satisfaction Waroenk Ora Umum Purwokerto.
| Dosen Pembimbing: | Hidayah, Arini | unspecified |
|---|---|
| Item Type: | Thesis (Bachelor) |
| Uncontrolled Keywords: | Facilities, Servicescape, Locations, Consumer Satisfaction |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
| Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen S1 |
| Depositing User: | Nur Hardiansyah |
| Date Deposited: | 10 Mar 2022 03:05 |
| Last Modified: | 07 Jan 2025 08:28 |
| URI: | http://repository.ump.ac.id/id/eprint/10879 |
