The purpose of this study was to determine the effect of service quality in the form reliability ,responsiveness, assurance, emphaty and physical evidence of customer satisfaction to customer Bank Muamalat Indonesia branch Purwokerto. This research uses purposive sampling method for sample determination. The data are 104 kuisoner.
The analysis technique used is multiple linear regression analysis. The results of the analysis show that all variables of service quality variables such as reliability, responsiveness, assurance, emphaty and physical evidence have a significant effect on customer satisfaction.