ANALISIS POLA DISTRIBUSI KUBIS (Brassica Oleracea)BERBASIS STRUCTURE CONDUCT PERFORMANCE (SCP) DI KECAMATAN KARANGREJA KABUPATEN PURBALINGGA

MUNFARIDAH, SITI (2019) ANALISIS POLA DISTRIBUSI KUBIS (Brassica Oleracea)BERBASIS STRUCTURE CONDUCT PERFORMANCE (SCP) DI KECAMATAN KARANGREJA KABUPATEN PURBALINGGA. Bachelor thesis, UNIVERSITAS MUHAMMADIYAH PURWOKERTO.

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Abstract

Cabbage is one of the vegetable commodities that can grow and produce well in Indonesia and is included in the export commodity. A large amount of cabbage exports in Indonesia has attracted interest in several regions in Indonesia such as Karangreja Subdistrict, Purbalingga Regency to cultivate cabbages because they are considered to have ease in terms of marketing. The objective of this study was to determine: 1) pattern of cabbage distribution access; 2) socioeconomic problems that occur and the solutions offered in cabbage farming; and 3) structure, conduct, and performance of cabbage marketing in Karangreja Sub-district of Purbalingga Regency. The method used in this study is a survey. Site selection is done purposively. Respondents were taken using a purposive sampling method determined using Slovin formula with the results of 42 farmers and 20 cabbage traders. The study was conducted for four months, from April to July 2019. It can be concluded that: 1) There are seven patterns of cabbage distribution access in Karangreja Sub-District; 2) Socio-economic problems that exist in cabbage farming, namely the problem of narrow land, minimal capital, limited technology, less optimal management, low human resources and simple post-harvest; and 3) Structural analysis of the market share formed by the largest collectors, namely 25.21% and the largest retail market share at 30.88%, while the CR4 concentration ratio of the collectors and retailers forms the market is the oligopsony market, while the Herfindahl Index on collectors and retailers show a strong oligopsony market. In the conducted analysis of the activities carried out namely sales and purchasing activities, pricing strategies, cooperation between marketing institutions, and marketing functions, meanwhile in the analysis of performance, the largest amount of trading margins is found in the 7th pattern with a total margin of Rp.6,300 / Kg and the trading system pattern that has the smallest margin is the 2nd commerce pattern with a total margin of Rp.2,619 / Kg, the portion received by the farmer (farmer share) from cabbage commerce in Karangreja Sub-District which is the largest that is in the trading 4 patterns of 58, 36%, and the smallest one is in the trading system 1 pattern of 45.03%.

Item Type: Thesis (Bachelor)
Additional Information: Pembimbing: Sulistyani Budiningsih, S.P., M.P. dan Dr. Pujiharto, S.P., M.P.
Uncontrolled Keywords: Cabbage Distribution Access Pattern, Structural Conduct Performance Analysis
Subjects: S Agriculture > S Agriculture (General)
Divisions: Fakultas Pertanian dan Perikanan > Agribisnis S1
Depositing User: Danarto Kh
Date Deposited: 19 Oct 2019 03:29
Last Modified: 19 Oct 2019 03:29
URI: https://repository.ump.ac.id:80/id/eprint/9415

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