AKURO, MOHAMAD LUTHFI GALANG (2024) PENGARUH KEMUDAHAN PENGGUNAAN, KEAMANAN BERTRANSAKSI, MANFAAT DAN WORD OF MOUTH TERHADAP KEPUTUSAN PENGGUNAAN E-WALLET DANA (Studi pada Mahasiswa pengguna e-wallet DANA di Puwokerto). S1 thesis, UNIVERSITAS MUHAMMADIYAH PURWOKERTO.
Cover Mohamad Luthfi Galang Akuro-Manajemen S1.pdf
Download (2MB)
Bab I Mohamad Luthfi Galang Akuro-Manajemen S1.pdf
Download (791kB)
Bab II Mohamad Luthfi Galang Akuro-.pdf
Download (906kB)
Bab III Mohamad Luthfi Galang Akuro-.pdf
Restricted to Registered users only
Download (897kB)
Bab IV Mohamad Luthfi Galang Akuro.pdf
Restricted to Registered users only
Download (1MB)
Bab V Mohamad Luthfi Galang Akuro.pdf
Restricted to Registered users only
Download (643kB)
Dapus Mohamad Luthfi Galang Akuro.pdf
Download (713kB)
Lampiran Mohamad Luthfi Galang Akuro.pdf
Restricted to Registered users only
Download (1MB)
Abstract
The type of research used is quantitative research to determine the influence
of ease, transaction security, benefits and word of mouth on the decision to
use the DANA e-wallet. Sampling in this study used the Qouta sampling
technique with predetermined criteria and a sample of 120 respondents was
obtained. Data analysis techniques use descriptive statistics, validity,
reliability, normality, multicollinearity, heteroscedasticity, determinant
coefficients, model feasibility, multiple linear regression and T test. The
results of this research explain that transaction security variables and word of
mouth have a positive and significant effect on usage decisions. ease of use
and benefits have a positive and insignificant effect on the decision to use.
| Dosen Pembimbing: | RACHMAWATI, ERNY | NIDN0608126701 |
|---|---|
| Item Type: | Thesis (S1) |
| Uncontrolled Keywords: | transaction security ,ease of use, benefit , Word of mouth |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
| Divisions: | Fakultas Ekonomi dan Bisnis > Manajemen S1 |
| Depositing User: | Agus Imam |
| Date Deposited: | 31 May 2024 03:32 |
| Last Modified: | 31 May 2024 03:32 |
| URI: | http://repository.ump.ac.id/id/eprint/16972 |
