PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN NASABAH BANK MUAMALAT INDONESIA CABANG PURWOKERTO

Alviandhi, Dinar Dwi (2018) PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN NASABAH BANK MUAMALAT INDONESIA CABANG PURWOKERTO. Bachelor thesis, UNIVERSITAS MUHAMMADIYAH PURWOKERTO.

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Abstract

The purpose of this study was to determine the effect of service quality in the form reliability ,responsiveness, assurance, emphaty and physical evidence of customer satisfaction to customer Bank Muamalat Indonesia branch Purwokerto. This research uses purposive sampling method for sample determination. The data are 104 kuisoner. The analysis technique used is multiple linear regression analysis. The results of the analysis show that all variables of service quality variables such as reliability, responsiveness, assurance, emphaty and physical evidence have a significant effect on customer satisfaction.

Item Type: Thesis (Bachelor)
Additional Information: Pembimbing : Arini Hidayah, SE., M.Si
Uncontrolled Keywords: service quality, reliability, responsiveness, assurance, emphaty,tangible, physical evidence
Subjects: H Social Sciences > HB Economic Theory
H Social Sciences > HF Commerce > HF5601 Accounting
Divisions: Fakultas Ekonomi dan Bisnis > Akuntansi
Depositing User: Amri H
Date Deposited: 16 Mar 2018 03:56
Last Modified: 16 Mar 2018 03:56
URI: http://repository.ump.ac.id/id/eprint/7561

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